When someone asks AI who to choose, does it name you?
Visility audits how visible UK businesses are to ChatGPT, Gemini and Google’s AI, and who gets recommended instead.
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This is your report.
Real questions people ask, put to the AI assistants they use.
Four assistants. Four different answers.
ChatGPT, Gemini, Google’s AI Overview and AI Mode rarely agree about the same business.
ChatGPT names you in 64% of answers.
Gemini, in fewer than a third. The gap between them is where the work starts.
Measured from what people actually see. Every question, five times, on every assistant.
The numbers to watch.
The figures to compare, quarter against quarter.
Held, winnable, lost.
Every question people ask lands in one of three places.
41 named you every time.
92 named you some of the time. The place to start.
63 named a competitor instead of you.
Of every recommendation made, 9% were yours.
Who’s named instead.
Every business the assistants recommend in your place, ranked.
13 businesses named ahead of you.
The questions you’re losing.
Each one quoted in full, with the answer it got.
Three businesses recommended. Yours isn’t one of them.
What the assistants read.
The pages they quote when they recommend someone.
How it’s measured.
Every question printed in full. Every figure shown with what it’s out of. Check any of it yourself.
See your own report.
A short call to walk you through what the audit covers for your business.